Zélia Raposo Santos, Christy M. K. Cheung, Pedro Simões Coelho, Paulo Rita. Consumer engagement in social media brand communities: A literature review. Int J. Information Management, 63:102457, 2022. [doi]
@article{SantosCCR22,
title = {Consumer engagement in social media brand communities: A literature review},
author = {Zélia Raposo Santos and Christy M. K. Cheung and Pedro Simões Coelho and Paulo Rita},
year = {2022},
doi = {10.1016/j.ijinfomgt.2021.102457},
url = {https://doi.org/10.1016/j.ijinfomgt.2021.102457},
researchr = {https://researchr.org/publication/SantosCCR22},
cites = {0},
citedby = {0},
journal = {Int J. Information Management},
volume = {63},
pages = {102457},
}