Silvia Sanz-Blas, Enrique Bigné, Daniela Buzova. m-WOM in a brand's Facebook fan page. Online Information Review, 41(7):936-953, 2017. [doi]
@article{Sanz-BlasBB17,
title = {m-WOM in a brand's Facebook fan page},
author = {Silvia Sanz-Blas and Enrique Bigné and Daniela Buzova},
year = {2017},
doi = {10.1108/OIR-08-2016-0237},
url = {https://doi.org/10.1108/OIR-08-2016-0237},
researchr = {https://researchr.org/publication/Sanz-BlasBB17},
cites = {0},
citedby = {0},
journal = {Online Information Review},
volume = {41},
number = {7},
pages = {936-953},
}