Value Creation from the Impact of Business Analytics

Hari Saravanabhavan, Seetha Raman, K. Maddulety. Value Creation from the Impact of Business Analytics. In Sujeet Kumar Sharma, Yogesh K. Dwivedi, Bhimaraya A. Metri, Nripendra P. Rana, editors, Re-imagining Diffusion and Adoption of Information Technology and Systems: A Continuing Conversation - IFIP WG 8.6 International Conference on Transfer and Diffusion of IT, TDIT 2020, Tiruchirappalli, India, December 18-19, 2020, Proceedings, Part I. Volume 617 of IFIP Advances in Information and Communication Technology, pages 115-125, Springer, 2020. [doi]

Abstract

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