Visualizing Customer Journeys: How to Illustrate the Entire Customer Interaction Universe of a Commercial Website in Real Time

Niklas Scheidthauer, Julian Knoll, Rainer Groß. Visualizing Customer Journeys: How to Illustrate the Entire Customer Interaction Universe of a Commercial Website in Real Time. In Udo R. Krieger, Gerald Eichler, Christian Erfurth, Günter Fahrnberger, editors, Innovations for Community Services - 21st International Conference, I4CS 2021, Bamberg, Germany, May 26-28, 2021, Proceedings. Volume 1404 of Communications in Computer and Information Science, pages 167-182, Springer, 2021. [doi]

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