An implicit test of UX: individuals differ in what they associate with computers

Martin Schmettow, Matthijs L. Noordzij, Matthias Mundt. An implicit test of UX: individuals differ in what they associate with computers. In Wendy E. Mackay, Stephen A. Brewster, Susanne Bødker, editors, 2013 ACM SIGCHI Conference on Human Factors in Computing Systems, CHI '13, Paris, France, April 27 - May 2, 2013, Extended Abstracts. pages 2039-2048, ACM, 2013. [doi]

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