Social Commerce and Marketing Strategy for "Made in Italy" Food Products

Alessandro Scuderi, Luisa Sturiale. Social Commerce and Marketing Strategy for "Made in Italy" Food Products. In Zacharoula Andreopoulou, Dionysis Bochtis, editors, Proceedings of the 7th International Conference on Information and Communication Technologies in Agriculture, Food and Environment, Kavala, Greece, September 17-20, 2015. Volume 1498 of CEUR Workshop Proceedings, pages 509-519, CEUR-WS.org, 2015. [doi]

Abstract

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