Financial Institutions and Use of Social Media: Analysis of the Largest Banks in the U.S. and Europe

Thaís Helen Sena, Cristiana Fernandes De Muylder, Emílio José Montero Arruda-Filho. Financial Institutions and Use of Social Media: Analysis of the Largest Banks in the U.S. and Europe. In Witold Abramowicz, Gary Klein 0001, editors, Business Information Systems Workshops - BIS 2020 International Workshops, Colorado Springs, CO, USA, June 8-10, 2020, Revised Selected Papers. Volume 394 of Lecture Notes in Business Information Processing, pages 203-214, Springer, 2020. [doi]

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