Seyoung Seol, Jorge Mejia. Does Lying Lead to More Viewers? The Effects of Lying on TV Ratings. In Yong Jin Kim, Ritu Agarwal, Jae Kyu Lee, editors, Proceedings of the International Conference on Information Systems - Transforming Society with Digital Innovation, ICIS 2017, Seoul, South Korea, December 10-13, 2017. Association for Information Systems, 2017. [doi]
@inproceedings{SeolM17,
title = {Does Lying Lead to More Viewers? The Effects of Lying on TV Ratings},
author = {Seyoung Seol and Jorge Mejia},
year = {2017},
url = {http://aisel.aisnet.org/icis2017/DataScience/Presentations/20},
researchr = {https://researchr.org/publication/SeolM17},
cites = {0},
citedby = {0},
booktitle = {Proceedings of the International Conference on Information Systems - Transforming Society with Digital Innovation, ICIS 2017, Seoul, South Korea, December 10-13, 2017},
editor = {Yong Jin Kim and Ritu Agarwal and Jae Kyu Lee},
publisher = {Association for Information Systems},
}