Sarika Sharma. Big Data Analytics for Customer Relationship Management: A Systematic Review and Research Agenda. In Mayank Singh 0008, P. K. Gupta 0001, Vipin Tyagi, Jan Flusser, Tuncer I. Ören, Gianluca Valentino, editors, Advances in Computing and Data Sciences - 4th International Conference, ICACDS 2020, Valletta, Malta, April 24-25, 2020, Revised Selected Papers. Volume 1244 of Communications in Computer and Information Science, pages 430-438, Springer, 2020. [doi]
@inproceedings{Sharma20-14,
title = {Big Data Analytics for Customer Relationship Management: A Systematic Review and Research Agenda},
author = {Sarika Sharma},
year = {2020},
doi = {10.1007/978-981-15-6634-9_39},
url = {https://doi.org/10.1007/978-981-15-6634-9_39},
researchr = {https://researchr.org/publication/Sharma20-14},
cites = {0},
citedby = {0},
pages = {430-438},
booktitle = {Advances in Computing and Data Sciences - 4th International Conference, ICACDS 2020, Valletta, Malta, April 24-25, 2020, Revised Selected Papers},
editor = {Mayank Singh 0008 and P. K. Gupta 0001 and Vipin Tyagi and Jan Flusser and Tuncer I. Ören and Gianluca Valentino},
volume = {1244},
series = {Communications in Computer and Information Science},
publisher = {Springer},
isbn = {978-981-15-6634-9},
}