Understanding the role of technology attractiveness in promoting social commerce engagement: Moderating effect of personal interest

Xiao-Liang Shen, Yangjun Li, Yongqiang Sun, Zhen-Jiao Chen, Feng Wang. Understanding the role of technology attractiveness in promoting social commerce engagement: Moderating effect of personal interest. Information & Management, 56(2):294-305, 2019. [doi]

@article{ShenLSCW19,
  title = {Understanding the role of technology attractiveness in promoting social commerce engagement: Moderating effect of personal interest},
  author = {Xiao-Liang Shen and Yangjun Li and Yongqiang Sun and Zhen-Jiao Chen and Feng Wang},
  year = {2019},
  doi = {10.1016/j.im.2018.09.006},
  url = {https://doi.org/10.1016/j.im.2018.09.006},
  researchr = {https://researchr.org/publication/ShenLSCW19},
  cites = {0},
  citedby = {0},
  journal = {Information & Management},
  volume = {56},
  number = {2},
  pages = {294-305},
}