Jyh-Jian Sheu, Ko-Tsung Chu, Sheng-Ming Wang. The associate impact of individual internal experiences and reference groups on buying behavior: A case study of animations, comics, and games consumers. Telematics and Informatics, 34(4):314-325, 2017. [doi]
@article{SheuCW17,
title = {The associate impact of individual internal experiences and reference groups on buying behavior: A case study of animations, comics, and games consumers},
author = {Jyh-Jian Sheu and Ko-Tsung Chu and Sheng-Ming Wang},
year = {2017},
doi = {10.1016/j.tele.2016.08.013},
url = {http://dx.doi.org/10.1016/j.tele.2016.08.013},
researchr = {https://researchr.org/publication/SheuCW17},
cites = {0},
citedby = {0},
journal = {Telematics and Informatics},
volume = {34},
number = {4},
pages = {314-325},
}