Nataliya Shevchuk, Kenan Degirmenci, Harri Oinas-Kukkonen. Adoption of Gamified Persuasive Systems to Encourage Sustainable Behaviors: Interplay between Perceived Persuasiveness and Cognitive Absorption. In Helmut Krcmar, Jane Fedorowicz, Wai Fong Boh, Jan Marco Leimeister, Sunil Wattal, editors, Proceedings of the 40th International Conference on Information Systems, ICIS 2019, Munich, Germany, December 15-18, 2019. Association for Information Systems, 2019. [doi]
Abstract is missing.