Social Commerce in a Networked Society: Considering Social Distance and Norms in Referral Incentive Mechanisms for Online Business

Nan Shi, Yili Hong, Kanliang Wang. Social Commerce in a Networked Society: Considering Social Distance and Norms in Referral Incentive Mechanisms for Online Business. In 18th Americas Conference on Information Systems, AMCIS 2012, Seattle, Washington August 9-11, 2012. Association for Information Systems, 2012. [doi]

@inproceedings{ShiHW12-1,
  title = {Social Commerce in a Networked Society: Considering Social Distance and Norms in Referral Incentive Mechanisms for Online Business},
  author = {Nan Shi and Yili Hong and Kanliang Wang},
  year = {2012},
  url = {http://aisel.aisnet.org/amcis2012/proceedings/EBusiness/10},
  researchr = {https://researchr.org/publication/ShiHW12-1},
  cites = {0},
  citedby = {0},
  booktitle = {18th Americas Conference on Information Systems, AMCIS 2012, Seattle, Washington August 9-11, 2012},
  publisher = {Association for Information Systems},
  isbn = {978-0-615-66346-3},
}