Consumer loyalty toward smartphone brands: The determining roles of deliberate inertia and cognitive lock-in

Xinping Shi, Zhibin Lin, Jonathan Liu, Yan Keung Hui. Consumer loyalty toward smartphone brands: The determining roles of deliberate inertia and cognitive lock-in. Information & Management, 55(7):866-876, 2018. [doi]

@article{ShiLLH18,
  title = {Consumer loyalty toward smartphone brands: The determining roles of deliberate inertia and cognitive lock-in},
  author = {Xinping Shi and Zhibin Lin and Jonathan Liu and Yan Keung Hui},
  year = {2018},
  doi = {10.1016/j.im.2018.03.013},
  url = {https://doi.org/10.1016/j.im.2018.03.013},
  researchr = {https://researchr.org/publication/ShiLLH18},
  cites = {0},
  citedby = {0},
  journal = {Information & Management},
  volume = {55},
  number = {7},
  pages = {866-876},
}