TAR: Generative Auto-Bidding and Budget Pacing via Multi-Scale Trajectory Modeling

Liang Shi, Longxiang Xu, Zhengju Tang, Yundu Huang, Jian Xu 0015, Zhi Yang. TAR: Generative Auto-Bidding and Budget Pacing via Multi-Scale Trajectory Modeling. In Alistair Moffat, Falk Scholer, Hannah Bast, Marc Najork, Min Zhang 0006, editors, Proceedings of the 49th International ACM SIGIR Conference on Research and Development in Information Retrieval, SIGIR 2026, MelbourneVICAustralia, July 20-24, 2026. pages 1623-1632, ACM, 2026. [doi]

Abstract

Abstract is missing.