Wen-Lung Shiau, Margaret Meiling Luo. Factors affecting online group buying intention and satisfaction: A social exchange theory perspective. Computers in Human Behavior, 28(6):2431-2444, 2012. [doi]
@article{ShiauL12,
title = {Factors affecting online group buying intention and satisfaction: A social exchange theory perspective},
author = {Wen-Lung Shiau and Margaret Meiling Luo},
year = {2012},
doi = {10.1016/j.chb.2012.07.030},
url = {http://dx.doi.org/10.1016/j.chb.2012.07.030},
researchr = {https://researchr.org/publication/ShiauL12},
cites = {0},
citedby = {0},
journal = {Computers in Human Behavior},
volume = {28},
number = {6},
pages = {2431-2444},
}