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I hate binge-watching but I can't help doing it: The moderating effect of immediate gratification and need for cognition on binge-watching attitude-behavior relation

Hongjin Shim, Sohye Lim, Eunjean Elizabeth Jung, Euikyung Shin. I hate binge-watching but I can't help doing it: The moderating effect of immediate gratification and need for cognition on binge-watching attitude-behavior relation. Telematics and Informatics, 35(7):1971-1979, 2018. [doi]

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