Akihiro Shimizu, Riku Togashi, Antony Lam, Nam Van Huynh. Uplift Modeling for Cost Effective Coupon Marketing in C-to-C E-Commerce. In 31st IEEE International Conference on Tools with Artificial Intelligence, ICTAI 2019, Portland, OR, USA, November 4-6, 2019. pages 1744-1748, IEEE, 2019. [doi]
Abstract is missing.