Farid Shirazi, Hsiao-Ting Tseng, Olu Adegbite, Nick Hajli, Saeed Rouhani. New product success through big data analytics: an empirical evidence from Iran. IT & People, 35(5):1513-1539, 2022. [doi]
@article{ShiraziTAHR22,
title = {New product success through big data analytics: an empirical evidence from Iran},
author = {Farid Shirazi and Hsiao-Ting Tseng and Olu Adegbite and Nick Hajli and Saeed Rouhani},
year = {2022},
doi = {10.1108/ITP-03-2020-0105},
url = {https://doi.org/10.1108/ITP-03-2020-0105},
researchr = {https://researchr.org/publication/ShiraziTAHR22},
cites = {0},
citedby = {0},
journal = {IT & People},
volume = {35},
number = {5},
pages = {1513-1539},
}