What Drives the Helpfulness of Online Product Reviews? From Stars to Facts and Emotions

Michael Siering, Jan Muntermann. What Drives the Helpfulness of Online Product Reviews? From Stars to Facts and Emotions. In 11. Internationale Tagung Wirtschaftsinformatik, Leipzig, Germany, February 27 -- March 1, 2013. pages 7, 2013. [doi]

Abstract

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