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New Wave in Mobile Commerce Adoption via Mobile Applications in Malaysian Market: Investigating the Relationship Between Consumer Acceptance, Trust, and Self Efficacy

Satwinderjit Singh, Izzal Asnira Zolkepli, Cheah Wen Kit. New Wave in Mobile Commerce Adoption via Mobile Applications in Malaysian Market: Investigating the Relationship Between Consumer Acceptance, Trust, and Self Efficacy. iJIM, 12(7):112-128, 2018. [doi]

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