A transfer learning framework towards identifying behavioral changes of fraudulent publishers in pay-per-click model of online advertising for click fraud detection

Deepti Sisodia, Dilip Singh Sisodia. A transfer learning framework towards identifying behavioral changes of fraudulent publishers in pay-per-click model of online advertising for click fraud detection. Expert Syst. Appl., 232:120922, December 2023. [doi]

Abstract

Abstract is missing.