Developments in Practice XIV: Marketing KM to the Organization

Heather A. Smith, James D. McKeen. Developments in Practice XIV: Marketing KM to the Organization. CAIS, 14:23, 2004. [doi]

@article{SmithM04b,
  title = {Developments in Practice XIV: Marketing KM to the Organization},
  author = {Heather A. Smith and James D. McKeen},
  year = {2004},
  url = {http://aisel.aisnet.org/cais/vol14/iss1/23},
  researchr = {https://researchr.org/publication/SmithM04b},
  cites = {0},
  citedby = {0},
  journal = {CAIS},
  volume = {14},
  pages = {23},
}