The Impact of Social Media Marketing on Brand Trust and Brand Loyalty: An Arab Perspective

M. Sadiq Sohail, Mehedi Hasan, Azlin Fathima Sohail. The Impact of Social Media Marketing on Brand Trust and Brand Loyalty: An Arab Perspective. IJOM, 10(1):15-31, 2020. [doi]

Authors

M. Sadiq Sohail

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Mehedi Hasan

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Azlin Fathima Sohail

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