Rini van Solingen, Jeff Sutherland, Denny de Waard. Scrum in Sales: How to Improve Account Management and Sales Processes. In 2011 Agile Conference, AGILE 2011, Salt Lake City, Utah, USA, August 7-13, 2011. pages 284-288, IEEE Computer Society, 2011. [doi]
@inproceedings{SolingenSW11,
title = {Scrum in Sales: How to Improve Account Management and Sales Processes},
author = {Rini van Solingen and Jeff Sutherland and Denny de Waard},
year = {2011},
doi = {10.1109/AGILE.2011.12},
url = {http://dx.doi.org/10.1109/AGILE.2011.12},
researchr = {https://researchr.org/publication/SolingenSW11},
cites = {0},
citedby = {0},
pages = {284-288},
booktitle = {2011 Agile Conference, AGILE 2011, Salt Lake City, Utah, USA, August 7-13, 2011},
publisher = {IEEE Computer Society},
isbn = {978-0-7695-4370-3},
}