Optimal pricing strategy of retailers considering speculative customers' add-on items return behavior with cross-store full-reduction promotion - researchr publication

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Sujuan Song, Wei Peng, Yuyang Zeng. Optimal pricing strategy of retailers considering speculative customers' add-on items return behavior with cross-store full-reduction promotion. RAIRO - Operations Research, 57(2):551-569, March 2023. [doi]

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