Intercultural differences in responses to health messages on social media from spokespeople with varying levels of ethnic identity

Patric R. Spence, Kenneth A. Lachlan, Stephen A. Spates, Xialing Lin. Intercultural differences in responses to health messages on social media from spokespeople with varying levels of ethnic identity. Computers in Human Behavior, 29(3):1255-1259, 2013. [doi]

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