Exploring the impact of ethnic identity through other-generated cues on perceptions of spokesperson credibility

Patric R. Spence, Kenneth A. Lachlan, Stephen A. Spates, Ashleigh K. Shelton, Xialing Lin, Christina J. Gentile. Exploring the impact of ethnic identity through other-generated cues on perceptions of spokesperson credibility. Computers in Human Behavior, 29(5), 2013. [doi]

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