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Discovering Coverage Patterns for Banner Advertisement Placement

P. Gowtham Srinivas, P. Krishna Reddy, Bhargav Sripada, R. Uday Kiran, D. Satheesh Kumar. Discovering Coverage Patterns for Banner Advertisement Placement. In Pang-Ning Tan, Sanjay Chawla, Chin Kuan Ho, James Bailey, editors, Advances in Knowledge Discovery and Data Mining - 16th Pacific-Asia Conference, PAKDD 2012, Kuala Lumpur, Malaysia, May 29 - June 1, 2012, Proceedings, Part II. Volume 7302 of Lecture Notes in Computer Science, pages 133-144, Springer, 2012. [doi]

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P. Gowtham Srinivas

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P. Krishna Reddy

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Bhargav Sripada

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R. Uday Kiran

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D. Satheesh Kumar

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