R. K. Srivastava, Sindhu Singh, Vivek Srivastava. The Role of Trust and Technology Acceptance Model(TAM) on Customer Acceptance of Mobile Banking: An Integrated Model to Improve Mobile Banking in Banking Sector-A Conceptual Paper. IJABIM, 4(1):31-43, 2013. [doi]
@article{SrivastavaSS13,
title = {The Role of Trust and Technology Acceptance Model(TAM) on Customer Acceptance of Mobile Banking: An Integrated Model to Improve Mobile Banking in Banking Sector-A Conceptual Paper},
author = {R. K. Srivastava and Sindhu Singh and Vivek Srivastava},
year = {2013},
doi = {10.4018/jabim.2013010104},
url = {http://dx.doi.org/10.4018/jabim.2013010104},
researchr = {https://researchr.org/publication/SrivastavaSS13},
cites = {0},
citedby = {0},
journal = {IJABIM},
volume = {4},
number = {1},
pages = {31-43},
}