Dan Steinberg, Felipe Fernandez Martinez. Broad scale predictive modeling and marketing optimization in retail sales. In Chid Apté, Joydeep Ghosh, Padhraic Smyth, editors, Proceedings of the 17th ACM SIGKDD International Conference on Knowledge Discovery and Data Mining, San Diego, CA, USA, August 21-24, 2011. pages 780, ACM, 2011. [doi]
Abstract is missing.