Yumin Su, Min Xiang, Yifei Chen, Yanbiao Li, Tian Qin, Hongyi Zhang, Yasong Li, Xiaobing Liu. Spending Programmed Bidding: Privacy-friendly Bid Optimization with ROI Constraint in Online Advertising. In Ricardo Baeza-Yates, Francesco Bonchi, editors, Proceedings of the 30th ACM SIGKDD Conference on Knowledge Discovery and Data Mining, KDD 2024, Barcelona, Spain, August 25-29, 2024. pages 5731-5740, ACM, 2024. [doi]
Abstract is missing.