The Impact of Other Consumers' Visual Information in Online Reviews on Consumers' Attitude and Purchase Intention

Jinglei Su, Chengyue Yin. The Impact of Other Consumers' Visual Information in Online Reviews on Consumers' Attitude and Purchase Intention. In The 18th Wuhan International Conference on E-Business, WHICEB 2019, Wuhan, China, May 24-26, 2019. pages 16, Association for Information Systems, 2019. [doi]

Abstract

Abstract is missing.