Jorge Sueiras, Fausto Morales, Juan-Carlos Ibanez. From TV to online advertising: recent experience from the Spanish media. In Ying Li, editor, Proceedings of the 1st international workshop on Data mining and audience intelligence for advertising, ADKDD '07, San Jose, California, USA, August 12, 2007. pages 63-70, ACM, 2007. [doi]
Abstract is missing.