Guang Sun, Xiaofeng Xie, Jiayibei Zeng, Wangdong Jiang, Meisi Lin, Yuxuan Huang, Yanfei Xiao. Using improved RFM model to classify consumer in big data environment. IJES, 14(1):54-64, 2021. [doi]
@article{SunXZJLHX21,
title = {Using improved RFM model to classify consumer in big data environment},
author = {Guang Sun and Xiaofeng Xie and Jiayibei Zeng and Wangdong Jiang and Meisi Lin and Yuxuan Huang and Yanfei Xiao},
year = {2021},
doi = {10.1504/IJES.2021.111976},
url = {https://doi.org/10.1504/IJES.2021.111976},
researchr = {https://researchr.org/publication/SunXZJLHX21},
cites = {0},
citedby = {0},
journal = {IJES},
volume = {14},
number = {1},
pages = {54-64},
}