Eric-Oluf Svee, Constantinos Giannoulis, Jelena Zdravkovic. Modeling Business Strategy: A Consumer Value Perspective. In Paul Johannesson, John Krogstie, Andreas L. Opdahl, editors, The Practice of Enterprise Modeling - 4th IFIP WG 8.1 Working Conference, PoEM 2011 Oslo, Norway, November 2-3, 2011 Proceedings. Volume 92 of Lecture Notes in Business Information Processing, pages 67-81, Springer, 2011. [doi]
Abstract is missing.