Niladri B. Syam, Amit Pazgal. Co-Creation with Production Externalities. Marketing Science, 32(5):805-820, 2013. [doi]
@article{SyamP13,
title = {Co-Creation with Production Externalities},
author = {Niladri B. Syam and Amit Pazgal},
year = {2013},
doi = {10.1287/mksc.2013.0791},
url = {http://dx.doi.org/10.1287/mksc.2013.0791},
researchr = {https://researchr.org/publication/SyamP13},
cites = {0},
citedby = {0},
journal = {Marketing Science},
volume = {32},
number = {5},
pages = {805-820},
}