Stefan Tams. Trust Building in Electronic Markets: Relative Importance and Interaction Effects of Trust Building Mechanisms. In Robert C. Nickerson, Ramesh Sharda, editors, Proceedings of the 15th Americas Conference on Information Systems, AMCIS 2009, San Francisco, California, USA, August 6-9, 2009. pages 506, Association for Information Systems, 2009. [doi]
Abstract is missing.