Ad As You Go: A Study of Ad Placement on Personal Navigation Devices

Justin Tang, Nate Gertsch, Hye Jung Choi, Alfred Kobsa, Shidan Habibi. Ad As You Go: A Study of Ad Placement on Personal Navigation Devices. In Doreen Cheng, Kinshuk, Alfred Kobsa, Kurt Partridge, Zhiwen Yu, editors, Proceedings of the Workshop on Personalization in Mobile and Pervasive Computing, PMPC@UMAP 2009, Trento, Italy, June 22, 2009. Volume 478 of CEUR Workshop Proceedings, CEUR-WS.org, 2009. [doi]

Abstract

Abstract is missing.