Nguyen-Hanh Tang, Young-Chan Lee. A comparative study on user loyalty of mobile-instant messaging services: Korea and Vietnam (Research in Progress). In Jae Kyu Lee, Robert J. Kauffman, Zoonky Lee, Karl Reiner Lang, Byungjoon Yoo, Ting Li, editors, Proceedings of the 17th International Conference on Electronic Commerce 2015, Seoul, Republic of Korea, August 3-5, 2015. pages 14, ACM, 2015. [doi]
Abstract is missing.