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Research on E-commerce Customer Churn Based on RFM Model and Naive Bayes Algorithm

Yuan Tang, Yupeng Li, Guang Sun. Research on E-commerce Customer Churn Based on RFM Model and Naive Bayes Algorithm. In Xingming Sun, Xiaorui Zhang, Zhihua Xia, Elisa Bertino, editors, Artificial Intelligence and Security - 8th International Conference, ICAIS 2022, Qinghai, China, July 15-20, 2022, Proceedings, Part I. Volume 13338 of Lecture Notes in Computer Science, pages 371-381, Springer, 2022. [doi]

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Yuan Tang

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Yupeng Li

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Guang Sun

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