Brian Jay Tang, Kaiwen Sun, Noah T. Curran, Florian Schaub, Kang G. Shin. Ads that Talk Back: Implications and Perceptions of Injecting Personalized Advertising into LLM Chatbots. IMWUT, 9(4), December 2025. [doi]
@article{TangSCSS25,
title = {Ads that Talk Back: Implications and Perceptions of Injecting Personalized Advertising into LLM Chatbots},
author = {Brian Jay Tang and Kaiwen Sun and Noah T. Curran and Florian Schaub and Kang G. Shin},
year = {2025},
month = {December},
doi = {10.1145/3770640},
url = {https://doi.org/10.1145/3770640},
researchr = {https://researchr.org/publication/TangSCSS25},
cites = {0},
citedby = {0},
journal = {IMWUT},
volume = {9},
number = {4},
}