An Analysis of the Technology Acceptance Model in Understanding Students' Behavioral Intention to Use University's Social Media

Poom Tantiponganant, Prin Laksitamas. An Analysis of the Technology Acceptance Model in Understanding Students' Behavioral Intention to Use University's Social Media. In IIAI 3rd International Congress on Advanced Applied Informatics, IIAI-AAI 2014, Kokura Kita-ku, Japan, August 31 - Sept. 4, 2014. pages 8-12, IEEE, 2014. [doi]

Authors

Poom Tantiponganant

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Prin Laksitamas

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