Ana Paula dos Santos Tavares, Manuela Fortes Lorenzo, Luiz Antonio Joia. Social Media Influencers and Inclusive Innovation at the Base of the Pyramid. In Gordan Davis, Sue Brown 0001, Mani R. Subramani, Gove N. Allen, K. D. Joshi 0001, Kevin P. Scheibe, editors, 28th Americas Conference on Information Systems, AMCIS 2022, Minneapolis, MN, USA, August 10-14, 2022. Association for Information Systems, 2022. [doi]
Abstract is missing.