Hong Nguyen Thi. Overview of Social Media Marketing and Starbucks' Social Media Marketing Strategy. In Vu Dinh Khoa, Shivani Agarwal 0003, Gloria Jeanette Rincon Aponte, Nguyen Thi Hong Nga, Vijender Kumar Solanki, Ewa Ziemba, editors, Proceedings of the International Conference on Research in Management & Technovation, ICRMAT 2021, Hanoi, Vietnam, December 10-11, 2021. Volume 28 of Annals of Computer Science and Information Systems, pages 29-34, 2021. [doi]
Abstract is missing.