Capabilities and Impediments to Leverage Customer Value from Data " A Case Study from the Automotive Industry

Katja Tiefenbacher, Sebastian Olbrich. Capabilities and Impediments to Leverage Customer Value from Data " A Case Study from the Automotive Industry. In Jan Pries-Heje, Sudha Ram, Michael Rosemann, editors, Proceedings of the International Conference on Information Systems - Bridging the Internet of People, Data, and Things, ICIS 2018, San Francisco, CA, USA, December 13-16, 2018. Association for Information Systems, 2018. [doi]

Abstract

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