Fabian Uhrich, Uwe Sandner, Florian Resatsch, Jan Marco Leimeister, Helmut Krcmar. RFID in Retailing and Customer Relationship Management. CAIS, 23:13, 2008. [doi]
@article{UhrichSRLK08, title = {RFID in Retailing and Customer Relationship Management}, author = {Fabian Uhrich and Uwe Sandner and Florian Resatsch and Jan Marco Leimeister and Helmut Krcmar}, year = {2008}, url = {http://aisel.aisnet.org/cais/vol23/iss1/13}, researchr = {https://researchr.org/publication/UhrichSRLK08}, cites = {0}, citedby = {0}, journal = {CAIS}, volume = {23}, pages = {13}, }