Raluca M. Ursu. The Power of Rankings: Quantifying the Effect of Rankings on Online Consumer Search and Purchase Decisions. Marketing Science, 37(4):530-552, 2018. [doi]
@article{Ursu18, title = {The Power of Rankings: Quantifying the Effect of Rankings on Online Consumer Search and Purchase Decisions}, author = {Raluca M. Ursu}, year = {2018}, doi = {10.1287/mksc.2017.1072}, url = {https://doi.org/10.1287/mksc.2017.1072}, researchr = {https://researchr.org/publication/Ursu18}, cites = {0}, citedby = {0}, journal = {Marketing Science}, volume = {37}, number = {4}, pages = {530-552}, }