Diagnostics of the Corporate Brand Image as an Effective Way to the Formation of the Enterprise's Positive PR-Factor

Mykhailo Vedernikov, Maria Zelena, Lesia Volianska-Savchuk, Anastasiia Danilkova, Oksana Chernushkina, Tetyana Glushko. Diagnostics of the Corporate Brand Image as an Effective Way to the Formation of the Enterprise's Positive PR-Factor. In 11th International Conference on Advanced Computer Information Technologies, ACIT 2021, Deggendorf, Germany, September 15-17, 2021. pages 328-332, IEEE, 2021. [doi]

Abstract

Abstract is missing.