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Making Online Products More Tangible: The Effect of Product Presentation Formats on Product Evaluations

Tibert Verhagen, Charlotte Vonkeman, Willemijn van Dolen. Making Online Products More Tangible: The Effect of Product Presentation Formats on Product Evaluations. Cyberpsy., Behavior, and Soc. Networking, 19(7):460-464, 2016. [doi]

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